search
marketing

 

Tired of being a needle in Google’s haystack?

I can help.

Think of Google as a matchmaking service that connects searchers with a need (“michigan digital marketing consultant”) with businesses providing solutions (fat squirrel). Search Engine Marketing is the science of influencing that match.

It encompasses anything and everything you see on Search Engine Results Pages (SERPs). This includes organic search results, paid Google AdWords’ ads, local business listings, knowledge panels, Google Shopping PLAs, quick answers, and a lot more. I specialize in steering those results to your advantage.

It doesn’t matter if you’re an accountant, dermatologist, chef, or anyone in between. SEM can help grow your revenue.

Here’s how:

 

Organic Search

SEO can be tough to understand and even tougher to implement. Learn what it is and how to best manipulate it.

Paid Search

At a cost, Google AdWords and Bing Ads can be immediate shots in the arm to drive more traffic and customers.

Local Search

Local search and social media profiles are crucial to helping your business get found online ahead of your competition.